OPEX To CoachRx: It Takes 30 Years With James Fitzgerald

OPEX To CoachRx: It Takes 30 Years With James Fitzgerald

Explore the origin story and evolution of OPEX, from its beginnings in 1992 to where it stands in 2025. This video takes you through key milestones, transformative moments, and the journey of coaching, fitness education programs, and the influence of digital technologies. If you’re a coach, fitness enthusiast, or just curious to know the timeline behind OPEX, this is the story that connects decades of dedication and innovation in the fitness world.

Access the full OPEX Legacy series here https://www.opexfit.com/legacy

Learn about the OPEX Method of fitness coaching here https://www.opexfit.com/opex-method

View the full AMA Archive here https://www.opexfit.com/ama-with-james-fitzgerald

Learn more about CoachRx and start your free trial here https://www.coachrx.app/coach-better

🕒 Timestamps:
0:00 Intro
0:07 The beginning of OPEX (pre-1992)
0:33 Athlete identity and injury transformation
1:17 Reflecting on education programs and timelines
3:15 Laying down the OPEX foundation
6:14 Academic years and fitness professionalization
9:01 Early client acquisition methods
13:05 Building a coaching system
15:05 Functional fitness and new approaches
20:00 Starting from scratch and taking risks
23:20 Developing a specialized approach to coaching
27:10 The growth of OPEX in 2005-2011
31:00 Creating the CCP education system
37:00 Transition to the USA and expansion
44:50 Reflections from 2011-2015
49:00 The global reach of OPEX (2016-2022)
54:06 Navigating the digital shift in fitness
57:54 2022 and the digital era in coaching
1:00:11 Final thoughts and reflections

Learn how OPEX evolved through different phases, and see how its story can inspire and provide insights for coaches and fitness professionals navigating today’s fitness industry.

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OPEX Fitness is the education provider for coaches seeking career success, longevity, and fulfillment. Our mission is to increase the value of the fitness coach. Through our coaching education and fitness business mentorship, we provide coaches with the tools needed to professionalize their passion.

Explore OPEX Coaching Education: https://www.opexfit.com

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